Hope everyone had a good Christmas. I did! That is the reason for a week with no posts. Regardless, I am back, so do not worry !

If you were one of the early birds: one of those who visited this site/blog prior to this post, then you will notice that our domain has changed for the final time. We are now, at least for the moment utilizing gremlinsumbrellaauthority.com. Let me explain.

When I decided to build a web based business I was met by an opportunity to purchase a variety of domains. One of them was GUA.com. I decided that as this is by far my best domain, that I would utilize it properly, and develop it.
My team spent the next few days throwing ideas around as to an acronym: we were developing the meaning after choosing the domain. Gremlins Umbrella Authority was born, on the basis that it is completely barmy, and thus reflects my personality perfectly

Whilst development was underway, I had the domain parked at domainsponsor: to my dismay (if that is the correct word) it earned me a low $xxx amount each month it was parked. Great!
After completing the development (you see before you), I launched the site, placing adsense here and there. My revenues for the last month totalled less than $1.
This got me thinking, so I did some research. I checked out the keywords, the traffic sources, and did a bit of googling. As far as I could see, the traffic was arriving from people looking for GUA.com.my, a well developed website, and missing off the .my

Now this poses a problem. I bought this domain unaware of the .com.my version, and unaware of the traffic. I had never thought of it in this way prior, but the traffic it was receiving was negatively impacting me. The number of visits daily was extremely volatile, and random. Thus my analytics data was completely random. Analytics was giving me a view of how random typo traffic is, NOT how my site was growing/converting. What is more, the traffic could be utilized, and monetized !

My solution… a compromise. I decided that I would setup a lander page on the GUA.com domain name which would link to our new gremlinsumbrellaauthority.com domain name. Surrounding this link I would place ads: most likely adsense. I can then make money, and at the same time people who want my site, can have my site. After all, that is why I bought the domain.

BUT WAIT. During the course of writing this post, I had an epithany.
This was written prior to purchase of the gremlinsumbrellaauthoirty.com domain name (go register it if you want ). My intention was to schedule this post for publication, and then when I got the chance update the domain (ahh the power of wordpress).
Whilst writing about this I noticed that my intended new domain went against ALL my domaining peeves. It is long, it is 3 words, it is difficult to seperate the words etc If i were to change, I think I would actually rather have gremlins-umbrella-authority.com. I realised that I did not want that domain at all. I realised that I bought the domain GUA.com BECAUSE it was short, easily memorable, and brandable. I should not have to compromise (even if I am making money in the process) simply because another website has the same acronym, but their users dont look at the extension!

Thus I am rewriting my original ‘final’ paragraph.

My solution… a compromise. I will retain usage of the GUA.com domain, it is mine after all (without wanting to sound like a petulant child). I will however set up a landing page on the initial root domain. This will link to my blog/main site, so people who want my content can easily get my content. I will also place a link to the website the typo traffic visitors are looking for : gua.com.my, and to top it all I will throw some relevant adsense in the mix too.

So to summarise. Hopefully you managed to follow me documenting my thought processes over a 30 minute process. In simple terms the only difference is that my blog is now at gua.com/blog. Exciting !

Chow!